Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Zappar Limited · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Zappa studio is a great tool once you understand what is going on. However, there isn’t an acceptable amount of support from their support team between emails and forum posts. iOS 14 is bugged and unusable for webAR. It’s been over a month since anyone had responded regarding the issue. To summarize what they said, “we are aware and addressing the issue. You can send you project to us so we can look at the issue further.” No I don’t want to send my project to you. The last time I tried to get an issue fixed, I received documentation I already read and is out of date. Told to follow instructions with no instructions, “I referred to the documentation. Just follow it.” I’ve worked tech support. When were vague instructions to follow old instructions and no screen caps to your support tickets ever helpful? Update: George is one of the worst support technicians I’ve worked with and would recommend to request or resubmit your support ticket under a new email.
Might be useful if your life is all digital, maybe. I would suggest privacy/security has more value than this app. Had seen an add that suggested downloading so you could Zap the add. After doing so figured out you must allow access to devises folders via camera just to open the app. Without allowing access when you open Zap app it goes back to home screen. Spoke to the biz when there explaining my reservations and suggested other less intrusive apps might reach a broader audience. I got the coupon without Zapping, if course.
I like the app but the one thing that kills it is the recent zaps and I’m worried that they might take up storage
Welcome to the all-new Zappar app. Zappar connects the digital world with the things round about you. All you have to do is get the app and zap! It's...