Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗NatureGuides Ltd. · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Please return my money to me. I wanted an app to be able to search for characteristics of moths. This one doesn’t have a search function, unless you already know the name.
Very useful, but as the owner of a physical copy of “Field Guides to the Moths of Great Britain and Ireland “, it is annoying to have to be prompted to buy the app as well.
I am absolutely delighted with the new version. In fact there is no comparison with the original app. I love everything about it. I have used the map feature to select all moths found in my area by adding them as favorites. Brilliant feature. Now I'd like to be able to add favorites from another area by using a range of secondary colours if that's possible. You can even compare two moths that are puzzling you. I had to pay £4.99 to get the latest information which is in the updated book. Well worth it! Well done!
Based on the second edition of Chris Manley’s ‘British Moths’, this astonishing resource covers 2147 species of moth found in Britain and Ireland. Thi...