Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Rothrock Group, LLC · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
We had this one and another, more expensive one. I liked this one a lot more. It’s more direct with its stories, which is a plus if you have zero attention span like me. It also sticks to the main roads and major hot spots instead of taking you into residential areas all over the place. We had someone in a wheelchair and the sidewalks of Charleston that aren’t on the main beat are not made for wheelchairs at all. I mean, some of the main ones aren’t much better. Anyway, this one is succinct in its narration and its path and the directions are built into the narration. I still recommend using GPS. But if I could give this 100 five-star reviews, I would.
I have lived here for a year now and have always been a proponent of being a tourist in your own city, especially a city with so many sites such as Charleston. I was pleasantly surprised with the tour. Great length and takes you by or around a lot of the main areas so you can easily take a break and eat, shop or see other things and finish later.
If you’ve ever done a guided ghost tour, but wanted more flexibility - give this a try. It’s nice to set your own schedule and not worry about how fast or slow the group is going. It was a beautiful day so we could go slowly and take pictures, stop for lunch, then see more sights.
Gentile, charming, Charleston, the epitome of southern grace and hospitality. But there is a darker side... pirates and lynchings and ghosts, oh no! L...