Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Cumulus Media · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I rated this a two a couple weeks ago. I will give it a 3 now. They must have fixed some glitches. Now my radio station starts automatically and I don’t have to listen to so many ads. I’ll keep it for now. Thanks for fixing some issues.
Have to stop what you’re doing again and again to restart it, then it forces you to listen to a commercial before beginning the broadcast again, so you end up missing parts of the broadcast.
Wanted to be able to listen to BSU football games while on the road. Can't do that? Not even pregame!?! Come on, it's almost 2013! That's what these devises are for! The rest of the app is fine.
Never be without your favorite radio station. 670 KBOI is proud to present our OFFICIAL radio app. Listen to us at work, home or on the road. Instal...