Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗GPSmyCity.com, Inc. · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
. . . and it keeps stopping and "calibrating." Constantly trying to get you to upgrade. Ads are more annoying than on other apps.
Besides pics, little content. Map doesn't work very well. Will not buy full version.
You would think that they wouldn't advertise this as a walking tour without walking instructions. But that I what you get in the Lite version, just a slide show and a map that is not as good as Google maps. I won't buy the $4.99 full app from a company that thinks a slide show, without map coordinates or walking instructions, is a Lite version of a Walking Tour app.
Lose Yourself Without Getting Lost. This handy application presents you several self-guided walks featuring the best of the city, from world famous a...