Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Dick Broadcasting Company · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Great station and great app
I’ve been listening to the Wave on vacation for close to 20 years and now I can enjoy it at home! Love to listen to the app prior to our annual vacation to Myrtle Beach!
I just downloaded this app so I could listen to the T&A morning show from my phone while in my office. The first time I opened it I was forced to watch a 30 second commercial. Then the show comes on, then after about 5 seconds Tommy is cut off by another commercial, this time a voice over. I close the app and restart and I'm bombarded by commercials, and not the normal ones on the airwaves these are voice overs when on live radio the show is playing. It's a disaster.
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