Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Ethan Larson · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
This app is the best app for runners who use Apple Watch to track their workouts. No more tangling with Strava or other apps to do the simple task of tracking shoe mileage. It has a simple interface and takes no time to get set up. You don’t here an account and the app does not connect any data. It’s almost perfect. There’s a small wish list of things it did differently. The Home Screen widgets don’t update until you tap on them and open the app. Ideally, they’d update as soon as the workout was synced to the Health app. The Home Screen widgets don’t open the app directly to that shoe’s page in the app. The shoe page in the app has the “add manual” and “configure” sections at the bottom, after a long list of workouts. Ideally, the long list of workouts works come last. The app doesn’t support hiking workouts. If these were added, it would be five stars without a doubt.
I love the simplistic style of the app, and the Apple Health compatibility is a huge plus! It would be nice to be able to import an image of your shoe instead of having a generic shoe icon for each shoe. It looks like there is a little bug though. When i close and reopen the app my shoe duplicates on the list.
Introducing the ultimate app for tracking the wear and tear of your favorite running and walking shoes! Say goodbye to the guesswork and keep your foo...