Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗App Craft Consulting · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I think there should be some kind if clipper or eraser to snip off lines that overshoot the intended crossing point.
It’s like an app version of etch a sketch. Instead of rotating the dials you toggle them up/ down and left/ right. I wish there were a few more features such as an option to rotate the knobs, and that there were some different background colors/ designs instead of just red. Other than that it’s simple and it works.
A fun step back in time. Childhood memories. Works just like the original.
• The original magic screen that’s fun and easy to use! • Left knob draws left and right; right knob draws up and down. Turn both knobs together for a...