Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Giant General · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Why is there only 2 options for the shower door? Sliding or nothing. Where is the half glass half swinging door. Where are the floor to ceiling cabinets?
I spent years professionally designing and selling bathroom remodels and have worked with some of the best software out there, but I've never seen anything as user-friendly and robust as this Giant General app. What really makes it unique is the running bill of materials so you know exactly what the job will cost with the specific materials you've chosen for the remodel. I was in design and sales, but I can see how this app would be great for homeowners and, even more so, contractors.
All I was looking for was to see how much my bathroom remodel would cost. I also found out what it would look like, and was able to edit my design to fit my budget. Cool app.
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