Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Shafia Javed · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Super fun but the ads they were unbelievable. They were so many that’s why this game is only getting four stars. If there were not as many ads, I’ll give it five but it is a free game so I can’t blame it.
This game is pretty fun but there could be some fixes. 1. Some of the reasons that they want there makeup done is very disturbing. 2. There are a lot of ads Other than that the game is good and so far it is only the first few minutes that are some disturbing or gross parts.
I wanted to download this game and when I did I thought it would be fun, but sadly I was mistaken. First of all, there were way too many adds. Second, the money that you earn in the game was completely useless because you never used it. Third, I’m on day 2 of this game and I would have to watch an add of something I had already spent my time on for watching yet another add.
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| Name | Price | Type |
|---|---|---|
| Remove All Ads | $0.99 | One-time |
| Unlock All Items | $1.99 | One-time |