Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Pezo Co. · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I moved to LA 6 months ago now and have since played more than 20 games of soccer through PEZO. It has served me greatly in a multitude of ways. First off, it has enabled my reconnection with my favorite sport. Second, it has allowed me an additional mode of working out in addition to the gym or just going out for a run or a hike. Third, I have met some awesome friends that have helped make adjusting to living in a new city smooth and enjoyable. PEZO is such a simple app as well in that there is no difficulty figuring out how to sign up for games or where the game locations are, player rosters, and directions to get there, etc. One of the biggest reasons I love PEZO is because I can rely on the games to be fair, fun, and competitive. Each time I meet someone new, or am reunited with a teammate from a prior match. Either way it is seriously refreshing. I highly recommend anyone that loves soccer and especially those new to the LA area to try it out. I have no doubt they will return for more games and continue to keep the game alive!
Pezo is such a great way to meet new people, while being able to play the game we all love fútbol! Not only is it super accessible to anyone, but also holds super organized events weekly. It does not matter if you’re always busy working or maybe you don’t have pick up soccer nearby, pezo host games in multiple capital cities in Los Angeles. If that wasn’t enough pezo also host multiple games a day, & everyday. It provides judgment free soccer games, no matter the skills, which is very lovely. Lastly, all games provides safety to all players including no sliding, no cussing, & you’re able to call what you feel is a foul reasonably.
I use Pezo Soccer app in LA, and it’s super easy to use and a great app to find competitive soccer games around LA. They have a good amount of games in the app so you gotta be quick because the games fill up fast. Quality of players is good and competitive. Games start on time, fields are booked with permits, lights are always on and game time is kept accurately. Normally, players rotate in goal every 5-7 minutes. My most used soccer/sports pickup app. At one point I was playing and organizing 4-5 games a week. Definitely recommend — be sure to ask your organizers if there are any discounts for new games — the Pezo team is pretty good at giving discounts for new players or organizers. Have fun playing — Pezo pickup games are super addicting and fun!
Pezo: Pickup Soccer is the only app exclusively for pickup soccer players in Los Angeles. If you live in Los Angeles and you like to play soccer, thi...