Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Century Games Pte. Ltd. · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I will start by saying this game is always on my ipad and is really a staple amongst go-to games. It is really fun, first you start out by building basic city buildings and getting enough wood and materials to make your city warmer. There are side battles to make it interesting, and is an “idle” game that you can play for a bit, step away to let resources gather, and come back to it. it is very relaxing and not too competitive with other players like many games where you feel like you have to spend money just to keep up. The side events are fun and keep it interesting. My comments to the developers on this outstanding and amazing game are 1) let me buy “no ads” at a flat price versus a subscription (I will never subscribe, I hate that model, but would pay a good amount to get no ads); 2) the side game with the fur factory is super boring and i have played it many times and can never get enough money to even care if i finish it, the best ones are grandpas farm and the seaweed fishing; 3) the daily adventure should have an automatic feature to go through the levels because after playing for almost two years it feels like a chore so i just stopped doing it. Don’t let these three items take away from your fun though this game is top ranked, i don’t have any of the bugs these other people are talking about, and play this game almost every day and love it!
If I could give 10 stars you bet your sweet candy coated rear end I would! I absolutely love the concept of this game. I’ve had it for months now. Haven’t spent a dime and I’ve navigated past city after city. Are their some difficult cities? Of course and that’s what makes the game fun and challenging to me. If you actually take the time to think about the game and strategize before you throw yourself into a pickle jar it’s really not that hard. They give you the missions for a reason (it’s to help you move onto the next town clearly). It makes you want to be present in the game in order to make the most progressive plan. Critical thinking is very valuable in this game and a lot of people lack that characteristic. Drive and desire to move on to the next city will keep you into the game. In the mini games you could possibly change weather climates to put a spin on things. Theirs nothing at all that I would change about this game. Whoever made the game up has a interesting mind or a very interesting team of minds that I would love nothing more but to meet them in person to thank them for creating a game that I’m finally not disappointed in downloading or continuing to play without just simply uninstalling it. Make a second part or a spin off game?? Please!! I’ve never had a game have me invested or interested as long as this game has and I’ve had it for awhile now and don’t regret it. If people like critical thinking strategies and seeing your progress pay off then this is the game for you..give it time you’ll love it too..I can’t write enough good things about this game!!!
I would have given it five stars, but there are two or three things—hell, maybe more—about this game that I absolutely do not like. The advertisement is misleading. I thought I was going to be building my town from the ground up like the survivors in the trailer, but instead I’m moving from town to town, which is very annoying. I hate the idea of starting over every time my main survivors take me to a different location, just to start over. Second, I despise relying on the idiotic eight-hour free card to bring my hero to my town.I have two buildings that I can’t even move forward with because I don’t have the heroes. I wish they would just come with the story like the other survivors do when you upgrade your town's sleeping quarters. I mean, this is ridiculous. I have five excellently upgraded machines, but only one Survivor is working in my building. Why? because the so-called hero has not shown up. My other building has four machines but only one worker. one worker, and it's because the hero hasn't shown up for that one either. Again, this is ridiculous. Who came up with this stupid concept? and I'm definitely not desperate enough to spend money to get them to come to my town either. Also, another misleading thing your commercial shows, which clearly doesn't happen in the game, is that the survivors don't freely talk to each other!
A city-building simulation game set in an ice and snow apocalypse. As the chief of the last town on Earth, you have to gather resources and rebuild so...
| Name | Price | Type |
|---|---|---|
| A Couple of Gems | $0.99 | One-time |
| Small Deal | $1.99 | One-time |
| Small Special | $2.99 | One-time |
| Medium Deal | $4.99 | One-time |
| A Handful of Gems | $4.99 | One-time |
| Medium Deal | $6.99 | One-time |
| Medium Deal | $7.99 | One-time |
| A pile of Gems | $9.99 | One-time |
| Medium Special | $9.99 | One-time |
| Large Deal | $14.99 | One-time |