Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗National Kidney Foundation · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
The app would be great if it doesn’t glitch. It randomly zooms in and you can’t zoom out unless you force close and reopen. When trying to make my itinerary and select each meeting I would like to attend, it prompts you to log in every time no matter how many times you do this. I want to love the app but I just can’t. I hope this can be fixed.
National Kidney Foundation's iOS App to view SCM events and meetings. View both past and upcoming events. App features include viewing programs, abst...