Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Rihab Mehboob · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Download it, and initially, I was able to pull up the Compass. Was going to give it a try a little bit, see if we like this one more than some of the others. But, within just a few seconds, a page popped up requiring us to purchase for a week at four $4, or a year at $40, and there was nowhere to x out, or get back, or anything. I’m not going to spend $40 for something I can’t even try first…and it felt sneaky, so not interested in utilizing from someone who doesn’t let you know it’s only a “purchasable” product, until after downloading.
How it switches from map and compass and camera and compass is A++++. Unfortunately that’s all there is, it’s missing many things that in my opinion (however little that’s worth) it needs. As of now, you can’t download offline maps, you can’t set waypoints and set that perfect arrow to point you in the right direction, the camera and compass has no pinpoint/reticle nor a zoom function to accurately acquire an azimuth. I have a free app that already does that. When i first opened the app it gave me about 30 seconds before it forced me to purchase a plan to continue using it, I got the lifetime plan half off for 13 or 14 so I’ll keep it to see if it becomes better in the future.
Love that I am able to try before being able to support the developer. The application has an “Apple” look and feel. Definitely recommend!
AS FEATURED ON: TechRadar and more. Compass Direction - Digital is an easy to use compass app which allows you to find accurate compass headings and...
| Name | Price | Type |
|---|---|---|
| Compass 1 Week | $3.99 | Weekly |
| Compass 1 Week | $4.99 | Weekly |
| Compass 1 Month | $5.99 | Monthly |
| Compass 1 Month | $9.99 | Monthly |
| Compass 1 Year | $24.99 | Yearly |
| Compass 6 Months | $29.99 | Semi-Annual |
| Compass 1 Year | $39.99 | Yearly |
| Compass Lifetime | $69.99 | One-time |
| Compass Lifetime | $99.99 | One-time |