Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Gilbert House Ministries LLC · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I found Derek’s historical and archaeological understanding to be very beneficial in the study. Complaint I have is that I cannot access notes in the weekly Bible study through the app… needs to be fixed. Also, kind of gets on my nerves to hear her try to use ‘proper’ dialect when reading some words like ‘Israel’.
This App is so easy to use. I have watched and ordered through this app and never had a problem with anything. They always have great content and the bookstore is worth taking a look at. I’m so excited to see what they put out next! The anointing of God is definitely on these two!
Your sane, kind, logical and Godly analysis of current and past events, always through a biblical lens, helps me make it though the day with the firm knowledge that God’s very much in control! Ever since Dr. Heiser passed into the Unseen Realm, I have been binge-listening to all your podcasts . Thank you (and your wonderful guests) for all that you do!
Gilbert House is the ministry of Derek P. Gilbert and Sharon K. Gilbert, authors of the groundbreaking books Veneration and Giants, Gods & Dragons. To...