Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Shinichiro Ihara · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
This game is so cool make sure you get it
All it needs is more stuff!
This app has so much potential but it’s a little bland at the moment. If there was a way to look inside the colony at the queen and to build structures for the ants it would be a lot of fun! I enjoy the game but it could be better.
It's a game to raise ants! First, feed the ants. When they're full, ants bring food back to their nests. Bringing back a lot of food will make the ne...