Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗David Sanchez · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Love the simplicity of the app and workout.
I just used the Bodyweights app for the first time for a strength training workout. It has lots of potential but it can use more features. I wish you can program the app to write to the Apple Health app and record workouts. Also, I wish you can see your past workouts in the app and how many reps and sets you’ve done to a given point in the workout. A few days later, I’m really sore from doing a workout with only push ups. I would not recommend this app for those who are new to strength training. Given all this, I will not be using the app again.
It's inevitable that we experience one of those days where we can't make it to the gym. You're equipped with the knowledge you need to exercise but ne...