Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Kurt Perschke · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I purchased this app for my daughter’s upcoming baby shower. I am not very tech savvy but was able to set it up. It was cute and I was excited to use it. Then I began hearing from people that they could not access the registry. Ok I will let people know where she is registered. Now I am hearing from guests that they can’t access the App. WHAT GOOD IS AN APP YOU CAN’T ACCESS! I recommend that you use Zoom or Skype and send an invite through the mail.
Attended a shower hosted through this app, with about a dozen other connections. Everyone’s video and audio was so choppy it was effectively useless. After about 30 minutes of trying to get it to work we all switched to a Google Meet meeting and no one had audio or video issues at all.
One of the worst apps I’ve seen. Video connection kept kicking people off. App is extremely basic, not made well. Better to use Facebook to set up a private event and then use Zoom for the virtual baby shower. That’s what we ended up doing yesterday due to all the issues this app had. Very disappointing.
WebBabyShower's free iPhone app connects to a host's baby shower website and lets guests join in with unique mobile features. Easy video chat for all...