Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗HealthHero Technologies Ltd. · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I’ve had a great experience so far. The simple check-in on my well-being identified that I should work on my anxiety. I’ve been doing the daily challenges and I’ve found that it keeps me ahead of the anxious thoughts that usually keep in during the day. Also nice to know I can speak to a counsellor or a GP (and I hear there are Physios coming further down the line) in the app as well.
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