Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Bears for Humanity · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I downloaded the app to get the 10% discount advertised, but it doesn't actually supply you with any type of discount. Also only the sherpa bears are listed for sale on the app, none of the other animals. It's like they created an app then just forgot about it. Just go to their website.
Love this shop and the app makes mobile checkout so much easier. They offer a lot of special sales on the app as well.
The Bears for Humanity app offers an easier, happier mobile shopping experience for our loyal customers! -Access app-exclusive flash sales, discount...