Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Tamoor Farid · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
This is a great app for kids (like me!) it doesn’t have any gross stuff and the commercials don’t take long at all. It’s just beauty for the lips and fun for the mind. I think you should check it out. -Evi
It so slow and the ad take for ever
Welcome to the lip makeup art game where you can help fashion models in their beauty transformation. Every girl who wants to be a top model needs the...