Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Society of Critical Care Medicine · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I’m really loving and appreciating this internet free access.
Glitchy in off-line mode. Took a number of tries before the presentations downloaded as the process would get stuck at 99% for example. Sometimes the presentations don’t run. Useful educational tool, hope they fix it to make it run smoother.
Simple platform. Perfect for cell phones. No complicated layered tabs until you access learning.
The Society of Critical Care Medicine's educational products equip practitioners with the tools needed to provide the Right Care, Right Now™ to all cr...