Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗American College of Chest Physicians · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
This is more of a connection to the web than it is an app. It’s overly cumbersome. The design ought to take a few style and function cues from UWorld. Also the ‘exams’ are just timed, pre-made versions of the multiple choice questions available through the mcq section, rather than distinct preselected questions that cannot be accessed from the mcq section. In other words, don’t save the exams as a way of evaluating your knowledge near to test date; they aren't anything more than questions you’ve already done.
It’s hard to give this app any credit. It’s just questions - should not be hard to make. It works as expected in the first go around of questions. Then when you try to reset some questions that you previously got wrong, this app is not user friendly or intuitive at all. And it’s different from the website which makes no sense. Hundreds of dollars should buy better.
The question format in the old SEEK is far more preferable for me. Too many clicks to get to the question bank. Once there, however. The questions themselves are still fantastic.
Written and peer reviewed by renowned experts in the pulmonary, critical care, and sleep medicine fields, the CHEST SEEK™ Library includes case-based...