Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Thought & Co LLC · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
An absolutely incredible app to keep me engaged in the Scriptures. The way you can personalize groups is revolutionary! Thank you for helping us all grow closer to our Heavenly Father through this application!
I have always struggled keeping up with my faith other than church on Sundays, but this app has kept me engaged and accountable throughout the week. I haven’t experienced as much growth so quickly than while using OnTheMargin
Use every day. Super useful
The best app for small group & Bible study leaders to use to enhance their groups. We make it easier to promote engagement of scripture throughout the...