Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Zerosum · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
My son loves the game, but complains every time he has to watch a 60 second long video ad every 5 minutes. Wish there was an option to buy game without ads
Like everyone else this game was great and I hope the people who made this game update it and add more to the map
Amazing game, WAY too freaking small of a map. I own everything after like 20 minutes.. Keep up the great work please!
Collect slimes from the geysers and store them in your farm! The more you gather the more you earn gold! Upgrade your vacuum and reservoir to collect...