Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗mohit bohra · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Way to many ads you gotta lower the amount of ads on this game or people are gonna delete it but it’s a fun game
Fun game but I can’t see any words on my iPad and it has a little ads
This game was really REALLY good and very funny but there are way too many ads and I mean way to many. I click one button after like 3 ads and another one will come on. Good but WAY TOO MANY ADS.
Petahumans is an exciting game where in you get to mix humans and pets to create new hybrids. These hybrids can be used in the main gameplay where you...