Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Plume Design, Inc. · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
WorkPass is wonderful for our business, easy access for guests and allows for separation of environments for employees and secure devices
I’m a Project Manager for a restaurant chain in Puerto Rico. Our ISP chose Plume devices. I’ve had nothing but issues with the app, profiles, configurations, system settings. Login in and working with the app is horrible. Everything takes so long to do and I can’t drill down on things id like to see. The lack of UX/UI to be able to restrict or confirm things is horrible. Feels like an iOS 2 app.
The WorkPass app allows you to easily set up and manage your business network. Link™, our patented, adaptive WiFi, is the world's first and only self-...