Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗BWH PLANTCO LLC · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
These folks take great painstaking care to grow healthy and happy tropicals and it shows. Every plant I’ve ever ordered from them— and let me tell you, it’s been A LOT—all of them have arrived extremely well-packed and healthy minus some yellowing of a leaf or two due to moisture lost in transit, which is bound to happen anyway in the hotter/colder months. Don’t hesitate! BWH is amazing and the selection is huge! Plus, their rewards program has phenomenal perks, not to mention their regular and live sales that they run fairly often! Don’t think about it, DO IT. Download the app and sign up now! 😁
Like someone else here said, I like support small business but once I find out the quality of the customer support, its a make or break for me. Hear are a few things I’ve learned about BWH: First shipping takes over a week and a half on all orders. Second the rewards system is a scam. I have literally received multiple emails for multiple reviews and photos I posted stating I earned 30 points each but my overall point amount remain the same. It will also deduct your points for rewards but not actually give you any rewards on your order. No way of keeping track either. The most disappointing thing (and I’ve ordered 5x over / 15 items here) is that the customer service is not supportive at all. I received one damaged order with two very expensive plants and they literally brushed it of by saying sorry this happened but the plants will recover - just cut some leaves off. And another order with a dead shriveled plant which again was dismissed. Mind you they claim to have “worry free” shipping for damages. I’m shocked at how poorly they treat customers. OH and btw… I uploaded multiple honest reviews for each plant With photos and they never posted it, so the reviews they choose* are only the positive 5 stars on the app. Very unethical way to run a business.
I always try to support a small business and doing so while using their apps. But in this case I had done my due diligence, was prepared for a drop, had a cart ready in the app got a notification that the item had dropped, but in the app it was still out of stock. When I actually searched on the physical website, it showed that item in stock. I should’ve known that the website was superior and have just logged in directly through there, but the app is very user-friendly. This particular drop never even showed in the app as “in stock” it continually showed out of stock while being in stock at the secondary source, and the other item showed in stock, but then when you tried to check out, it would show it was out of stock, I continued trying to check out for over 20 minutes and was finally able to check out with my cart and a pre-order and I have no idea how they’re going to handle this because there is obviously a quantity oversight issue and a app issue. I don’t know if the app is lagging or if the website gets priority but it definitely did not go as they suggested it should go in their IG stories leading up to the drop.
Transform your home into an indoor jungle! With the BWH Plant Co mobile app, ordering plants direct to your doorstep has never been easier. * Shop E...