Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Joshua Smith · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Some bugs with not being able to easily switch from waypoints to the map. And could not find the GPS coordinates to the waypoints, which would be very helpful especially for finding parking!
I just finished the MST using this app in conjunction with the printed trail guides from FMST. The gps guidance was incredibly helpful in many places. The developer is friendly and welcomed my gpx files where the trail had changed or rerouted.
This is a fantastic resource for anyone who likes to hike on the Mountain to Sea trail. The developer has done a great job and released a solid product. Tons of useful information. Thank you from all of us.
The North Carolina Mountains-to-Sea Trail (MST) is nearly 1200 miles long, connecting Clingman’s Dome in the Great Smoky Mountains to Jockey’s Ridge i...