Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Michael Willard · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I like that this app doesn't collect user data (based on app privacy report). An app that respects my privacy, and does a reasonable job of tracking packages (fedex works for example, unlike some other apps)? I approve.
There is no way to contact the developer in the app nor on his website. There is no Contact Developer button in the App Store.
I looked for a privacy focused tracking app but found that despite hitting that mark it was too expensive. I paid for the “track 3 packages” thinking it would allow me only three at a time. This is fine for someone who doesn’t get that much. However it was not a cap but rather 33 cents per package. The yearly subscription of $3 seems high for a service that is free from the carriers themselves. Decent looking UI, privacy focused, but the payment models were unclear and $3 per year seems high when compared to what other yearly subscription apps charge(Carrot weather for example)
Are you tired of searching through your emails to figure out when your online purchases will arrive? Now, you can track all your shipments in one easy...
| Name | Price | Type |
|---|---|---|
| 3 Packages | $0.99 | One-time |
| Tracking Unlimited - Monthly | $2.99 | Monthly |
| Tracking Unlimited - Annual | $6.99 | Yearly |