Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Shell Information Technology International B.V. · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Looks good on the app, but reality is frustrating. The Shell app shows rewards and benefits that make you trust the system, but when you actually try to use them, they don’t work at the station. I did what any regular customer would do—emailed support, called customer care, shared screen recordings, and even visited the station. Still, there was no clear response, and the ticket was closed without solving the issue. It’s disappointing when you follow the process honestly and are left unheard. Many users will relate to this experience.
Have been using this app for a while now, recently updateed the app and the new UI is so catchy and the feel of swipe is smooth, enjoying it 👏🏻
I have been a shel customer since day 1 I purchased my suv. More than 1.4 years, I have been filling up Petrol. Already I did refilled 300+ litres of petrol. When I enquired about oil change , I supposed to get 20% discount from the shell products. But to all, we surprised seeing, all of a sudden my data is gone and the shell people are telling I have no data reg 300L Of Petrol or any offers with the app. Where are my offers ? When I am Eligible to get the 20% discount ( it’s my offer that shell is providing for my regular refuels) why is that being hidden in my app? Why it is not showing any offers in my app? Why are you cheating customers ? This is totally absurd! And looting the customers in the name of offers and then hiding the offers. Simple Question: 1. There is no way to check how much fuel I filled up in shell (either in shop Or app) purpose fully. Such a cheap tricks. 2. When I crossed 300L of file refill, why didn’t I get the 20% offer as other customers as it’s common to all( as per the shop confirmations). I need response for these two Before going out of shell.3. And please don’t say to contact mail id or that two landline numbers ( which are of no use) having lack Of knowledge and they won’t help customers as they are not real customer cares) 4. Why don’t you cheat EU, US, Mediterranean or Pacific countries. Are Indians, looks Like fool to you? If you think so, Mr Shell Team- you will have to face a scenario to pack your bags to America again From India
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