Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Vadim Fonderkin · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Way too many ads I’m talking 4 at a time with a 5min span you’ll be watching more ads than playing the actual game became so annoyed I uninstalled it such cute fun game tho just all the ads not it for me
I like it already
Ha ha ha
The fun and tricky puzzle game you’ve been seeing all this time is finally a reality! Only the smartest will be able to solve these brain teasers in...