Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Chautauqua Institution · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Dr. Sandeep Jauhar spoke eloquently about the heart. He helped me understand a lot of things about my own heart condition which I had not understood before, mainly, the emotional connection to the physical illness. I listened to him talk and all these pieces fell into place and I have a calmness I have not had for 20 years. This is just one of the many incredibly positive experiences I’ve had listening to the Premier quality speakers who are drawn to Chautauqua. This season, with an ever expanding belief on the part of those who run Chautauqua that the institution needs and wants to be available to as many people as possible, is so encouraging to me and says so much about the quality of the decision makers at Chautauqua. I am personally incredibly grateful. I am a friend of Jim and Judy Moffitt and it is they who first introduced me to Chautauqua two or three decades ago but I have never before been able to virtually join so many of the programs available and learn and be comforted and guided by all the information that previously has been available to only the people at Chautauqua. Bless the decision makers for the emphasis on diversity and the way those of us who are not physically present are being included. Most gratefully, Susan Rau Stocker
This season, Chautauqua Institution has overcome a major barrier to its traditional on-campus programming — the Pandemic required social distancing and quarantining. Chautauqua has ably transitioned to online virtualized season presentation formats in the sciences, music, religion, literature, theater. Yes, in person is better, but the excellence of the on-line programing is transcendental and we can see real time improvements in the media formats used from day-to-day. I highly recommend participation in either real-time or streaming.
I thought not being able to be at Chautauqua this week would be a real downer. However, with what you have been able to do makes it possible to be able to share in some of the programming. You are to be commended on what you have been able to do. I still very much miss the on-site experience.
CHQ Assembly is the online expression of Chautauqua Institution. Chautauqua is dedicated to the exploration of the best in human values and the enrich...