Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗The Training Notebook, Inc. · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Except for the first one or two times I used this app, it doesn't even load any more. I have to remove the app and reload it from the App Store, which merely retrieves the flawed app from Cloud storage. I can then open it exactly once. The next week when my trainer sends a new workout, I go through the same infuriating process. This week I tried Edit Home Screen and now cannot retrieve the app at all. Worthless.
My trainer sent me web links and website wouldn’t load. So she sent me an app link and I downloaded and created account. Every time I’ve tried to get in since it crashes. I have yet to workout from this app or website and now just have my trainer send my workouts in word docs. Great idea. Terrible execution.
I like this app but I do not like that it crashes everyday and I have to re-download it mid workout. That’s pretty annoying.
Welcome to The Training Notebook family and is perfect for online training. We realised The Training Notebook was missing a sidekick – so we created...