CapCut: Photo & Video Editor

Bytedance · iOS + Android

CapCut: Photo & Video Editor

Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.

Paid-ad activity not yet verified#11 US free chart · 2026-10-08
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01 / Creative research

Turn the unknowns into a research plan.

01

Check the acquisition promise

Read the store headline, screenshots and description. What problem is the app promising to solve?

Study the storefront ↗
02

Look for ad evidence

Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.

Browse observed advertisers ↗
03

Separate demand from paid growth

This app ranks #11 in the US and #18 in the UK free chart. Those positions don’t establish paid acquisition or ad effectiveness.

Review the market context ↗

02 / Storefront & product

Where the click lands.

Study the product story and store experience behind the acquisition funnel.

The store evidence

Storefront essentials

View on the App Store ↗

US store price

Free

US rating

4.6 / 5

US rating count

1,123,165

Current version

19.6.0

What’s new

2026-09-21 · Developer notes

- Fixed some known issues and improved the trimming experience. We thank you for supporting CapCut and look forward to creating beautiful moments together.

Store metadata collected 2026-10-07 UTC · US storefront · Source record. Free may include in-app purchases. Public data does not update revenue estimates.

Screenshots

CapCut: Photo & Video Editor screenshot 1CapCut: Photo & Video Editor screenshot 2CapCut: Photo & Video Editor screenshot 3CapCut: Photo & Video Editor screenshot 4CapCut: Photo & Video Editor screenshot 5CapCut: Photo & Video Editor screenshot 6CapCut: Photo & Video Editor screenshot 7CapCut: Photo & Video Editor screenshot 8

03 / Market context

The business behind the app.

Keep revenue, downloads and store rankings separate from advertising performance.

How Much Does CapCut: Photo & Video Editor Make?

Monthly Revenue
$50.0M
Annualized estimate
$600.0M
Per Download
$3.57

Revenue Trend

$62.0M
Jan 26
More data needed to show trend

Downloads Trend

50.0M
Jan 26
More data needed to show trend

Platform Performance

🍎iOS
Revenue
$50.0M
Downloads
14.0M
Rating
4.6 ★(1,091,725)
🤖Android
Revenue
$12.0M
Downloads
36.0M
Rating
3.4 ★(12,381,452)

Rating Distribution

4.6
★★★★★
1,123,165 reviews
5
32%
4
5%
3
5%
2
7%
1
52%

Top Countries

🇮🇩 ID🇵🇰 PK🇧🇷 BR

Rankings

Global Rank
#17
Category Rank
#3
Supported Languages (20)▼
ArabicEnglishFrenchHebrewIndonesianItalianJapaneseKoreanMalayPolishPortugueseRussianChineseSpanishThaiChineseTurkishUkrainianURVietnamese
App Details▼

CapCut offers easy-to-use video editing functions, in-APP fonts and effects, advanced features such as keyframe animation, smooth slow-motion, chroma...

iOS App ID
1500855883
Android Package
com.lemon.lvoverseas
Content Rating
12+
Min OS
15.0
Size
785.9 MB
In-App Purchases
Yes
Publisher
Bytedance
CN