Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Money Management International, Inc · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
The northern Nevada information was okay. It seems the app is geared more for larger population cities. For instance, every single piece of holiday information was for Las Vegas. Did no other part of Nevada celebrate the holidays? It just wasn't included. The app is okay. Needs work.
Easy to find resources In my neighborhood, like food and healthcare services. Especially helpful during Covid-19.
This app is great! It is easy to use and has very good information.
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