Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Applause App Quality, Inc. · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I was a long term user of uTest. Since they implemented MFA I have not been able to access my account even though I am still getting emails about projects. I have sent FOUR emails asking for help. I have also emailed two different project managers and have received no response from anyone. I would like to work on their projects, as 30 year plus test engineer, I feel I would be an asset, but I can’t get into my account. I also can find no other way to contact support. I don’t know what happened because this use to be a fun place to make a little extra cash, but somewhere things when bad. So sad to see such a drop in quality.
I have brought up an issue I have been having to one of their staff members, and rather than presenting me with a solution to the problem, like sending an email back stating that he will look into it and see what’s going on and get back me at an early convenience, or just send me the information of when and where the project will be starting or how I can participate, he has continued to present the same problem to me, without solution. I’m very annoyed, and also, wondering how people like this have jobs. The level of incompetence is absolutely baffling to me. And if he’s doing this on purpose, to frustrate me, I would highly advise him to focus more on his career and how to better himself, rather than being a nuisance to me, because I refuse to believe someone is THIS STUPID.
Has some promising features that mimic the full website. Nonetheless, this app does not work very well. Often I’m unable to login. Some other times, it frequently produces “network disconnected” errors for no apparent reason. Also features such as browsing for new projects, payment histories, etc, should not be left out as these are pretty easy to implement.
uTest, the Applause testing community, is the leading platform for global freelancing software testers to develop new skills, earn extra money, and ma...