Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Evolt Charging Ltd · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Install the app, create the account, login, when you use the app again it’s logged out, and your stored password in apple passwords don’t work. Second thing I live in Kent, when I start the app it takes me to Edinburgh map, I have to know the charger location to get the correct part of the country, unless I zoom out scroll down then zoom back in etc, also the charger takes to long to negotiate fails and takes £30, the RFID card does not work in the reader in the rain, or cold weather, no lights around the machine so you can see, also the main machine in at the end of the row of 18 machines so if you need to use the main terminal with the RFID card you have lots of walking, then it fails to negotiate the connection then another walk, also the main machine with the RFID reader should have some sort of cover from the rain, also the machine with the reader ought to be in the middle of all the chargers, my local ones in Gillingham Business park spend more time broken, takes them 2 weeks to fix each time, it’s always the same issue, the modem in the machine, so use’s a mobile phone tech to connect to base to your money, it fails a lot, they keep repeating the same logic of repairing the same stuff we know will fail again in a few weeks. Helpdesk staff are the best ever fast and helpful. I have to use them most the time.
Provides a new mental challenge for every charge. Seems to be charger specific - the ones in the Park and Ride in Truro worked first time with no issues, however the ones in Summerleaze in Bude just don’t. Has taken up to three attempts (at a £35 pre charge each time) to initiate a charge, and requires restarting of the app to update the app from the spinning circle of death as charging begins. I thought I had the explicit process licked today (park, identify charger, initiate charge - and pay £35 - then plug in car). Now the app refuses to acknowledge I had started the charge, so while my car charges I am unable to stop it. Intrigued to know what challenge the app may present me with next time! If I had the choice, I would avoid these chargers like the plague.
I have tried on numerous occasions to install this app and after hours of wasted time I give up. I have tried various permutations of entering my address, countless passwords, and deleting all info and starting installation from scratch. All to no avail. I have spoken with people at evolt who indicated they had been suffering issues and I should now try again. Well guess what, I did try again and all I received was an “Error” message and to “try again later”. Nah! I won’t try again later. It is useless and doesn’t work. The evolt chargers by the way replaced PodPoint (whose App is brilliant and I use almost daily for home charging, but PodPoint are now withdrawing Public Chargers Support) and they were always in use. I have yet to see any vehicle using the evolt Public Chargers and so I assume other people are having the same issues with the App. My suggestion is to avoid this App at all costs. PS it doesn’t even deserve 1 star.
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