Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Equilar · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Equilar creates a huge variety of curated content and also connects you to people and topics that you care about. The iPad app puts all this at your fingertips so that you don’t have to endlessly surf the web to look for what you are after. Also, if you are an Equilar client or attended an event you can leverage the unique networking features based on Equilar’s executive and board member database and even request custom reports through the application!
Designed for iPad The Equilar ExecAtlas app connects you with 4M+ executives and board members and maps the relationships between them. Discover new...