Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗GENERALI HELLAS INSURANCE COMPANY S.A · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Outdated app not getting the updates it should. Takes a lot of time to scroll through your open claims which appear in a random fashion. Whenever a document is missing or not accepted, you don't get notified by email or otherwise so you need to spend time checking back again and again. All in all the app needs a lot of patience to use it!
The app lost in fact most of its functionality. Only 3 applications appear now per page and you can’t scroll between pages because the icon for chat with your insurer is on the arrow. There is no filter to check the recent applications. Also payment data and the receipt don’t appear anymore. It’s a pity that you made a good app less functional
After putting the credentials, the app doesn’t redirect to the home page, it freezes to the loading screen
Με το MyGenerali αξιοποιείτε όλες τις δυνατότητες της ασφάλισής σας, πάντα και παντού! Πραγματοποιήστε πληρωμές, κλείστε ραντεβού, καλέστε έκτακτη βοή...