Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗bITjAM Ltd · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
The way kids enjoy collecting in-game currency and unlocking levels/accessories, is put to good use with this game. It is full of encouraging messages, and children can access features in the game when parents reward the child’s efforts in the real world, with (free) coins to use within the game. It’s a lovely way to boost a child when they’ve worked hard on tackling a fear. I had a technical issue that the developers sorted out straight away, I was really impressed with their help and professionalism.
Amazing game would really recommend for children with worries parents can add coins for there little ones design a monster name it play fun games as you complete a goal of your worries no adds best part of it
“Monster’s Journey” is part of OSI, an online treatment for child anxiety suitable for parents and carers of children aged 5-12 years old. It was deve...