Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Tippecanoe School Corporation · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
You have got to figure out a way to make delays and closings more obvious to select, maybe move them to the top of the alphabetical list or make it pop up. Or make it automatic with school selection. So many people miss this step. 3 selections - school, corp, cancellations.
Ok. They ran the test notification today. There is no sound built into this app alerting you to check your phone for an important message. Isn’t that the pointing an alert? A flash on your screen will not wake you up alerting you that there is a weather delay. This app seems to be a step backwards in technology re: alerting me in real time to an important message. Text messages woke me up so I knew to make alternate plans for my kids or to turn off the alarms because we were having a delay or day off.
The app makes it very hard to tell what page one is on, as the icons are almost indistinguishable from each other. The calendar has no easy way to find or get back to the present date. There is a page of the app dedicated to linking to places on the TSC website. This is the best feature of the app because it will take you to the website where you can do all the same things as this app but better and quicker.
Tippecanoe School Corporation App store description The Tippecanoe School Corporation mobile app provides parents, students, and faculty members with...