Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Jie Yang · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Have a couple how-to levels and then after a few levels beyond those it starts over... Why release something with no where to go but the beginning so soon after starting?!?
Fun game but is way too short and needs more levels. Museum Heist 2 incoming??
You get past the tutorial/ learning levels and then have 1 level after that. That’s it. Nothing else. Six or seven short levels and you beat it; Huzzah!? TLDR: Don’t get this game.
Your mission: Sneak into the well-guarded museum and get the target treasure in hand. The museum is protected by patrol guards, hide yourself in time...