Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗NIPLIPS LLC · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I am loving NipLips so much! Not only did they check every box in what I look for in clean beauty, but the formula and application of this product is so good! It applies on sheer so even though they look dark, it’s a buildable application. And I just love how moisturizing it is. I’m usually very conscious about applying chapstick with other products but not with niplips!
Seriously obsessed with this concept and the way it helps me find a shade that’s so true to my own skin tone. I wear this lipstick the way I would a chapstick. It’s not drying (even though it’s a matte lipstick). I can’t wait to be able to create a perfectly customized lipstick!
I wear my lipsticks everyday! I love how functional, private and unique the app is. I’ve already started planning gifts and goodies I can order for my loved ones during the holidays and look forward to their new releases and collections!
Ever struggled to find your perfect lipstick color? Problem solved! NipLips™ uses natures cues (your nipples) with technology (this app) to help...