Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Cardinal Health, Inc · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Helpful with the new DSCSA requirements but I always have trouble logging in. It always scans my face for Face ID but stays frozen on log in screen. Have to close out app and reopen several times before being able to get into app. Check frequently for app update but never is one.
When you log into this program the default is “price check”. I’ve never used this feature because I use this program to order drugs as I’m sure most people do. New hire forgot to check and everything she ordered that morning wasn’t. This app is absolutely the worse. Constantly fails us, when trying to log in it just spins and spins. I’ve lost tons of orders when it wouldn’t properly download order to Express. Complaints go unheard.
We just completed our inventory, and the group consensus is that the updated version is more difficult to work with when compared to the older version. More manipulations were required which slowed the process down tremendously. Be sure and put the decimal even though you have already set it up to count in “full” (not partial). If you have the same item in several spots, it will use the last scanned count and replace the others instead of keeping them all. There were other issues, but I think by now you have a pretty good picture of how frustrating this app can be.
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