Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗VM S.A · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I like your services however, it would be good to be in partnership with other countries like Kenya etc
Very easy to use and the possibility to use biometrics it makes it even much quicker to perform operations.
With this new look the app is way more easy to use and flexible, and you don’t need to be guided anymore as you have the outmost options right in front of you. Congrats 🥳🙌🏽 VM you guys made it, I mean it.
Welcome to the new M-Pesa App! M-Pesa is the largest mobile financial service in Mozambique with more than 4.2 millions of customers and we launching...