Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Porsche Cars North America, Inc. · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Just dusted off this app again after initially not being impressed. Nice feature to plot a route to a destination. Did that today. It worked for the most part until I took a wrong turn and then it completely rerouted me away from the original route. It was towards the end, so I just decided to let the car’s navigation take me the rest of the way. Main issue is the disappearance of CarPlay support. I understand that you completely redid the navigation, but without CarPlay support it’s kinda unusable. Had to prop up my phone, so I could see where to go, but that’s why I ended up taking a wrong turn. Also, worst voice guidance ever. Robotic voice from 1990, really? There is potential. Discovered some nice new roads. Unfortunately they also turned out to be popular for cycling, so was stuck behind several cyclists throughout, but can’t really blame the app for that.
While the auto-generated routes are a cool feature, I’m really struggling to see why user-generated routes were removed from the map tab in the app. Yes, I know I can see “best routes in the region” on the home tab and my favorited routes are still accessible, but I can no longer see what other app users may have created near me which is incredibly frustrating. I’m not sure why user-generated AND auto-generated routes can’t BOTH be visible on the map tab; that would keep everyone happy. Limiting the way we can use the app just feels like bad design. Also, I noticed when I do choose a user-generated route, it no longer takes me directly there and instead tries to make a “fun route” on the way there. While this might work for some users, I would rather just get to the route I wanna check out ASAP and do that route. Once again, options would be nice here. Please consider this feedback; I’ve really enjoyed using this app for about a year and these recent updates are admittedly disappointing.
I would like to continue using the app, as it did set up a decent route, but I wish it would allow deviations from the designed route. We were having a great drive, and found a fun looking road so decided to take a turn the app had not created. Once we deviated, the app wanted us to turn back and continue from the last point where we had deviated the app has created. That created a frustrating moment, and environment, so we ended up turning off the app. Earlier on that same drive, we stopped for gas, and exited the parking lot at a different exit that we entered, so the app would not continue with the route until we turned back and exited from the entrance we entered the gas station. Not a fun moment. I removed the app from my phone, as every time I considered using it, I realized I wanted to be able to stop to see the sights along the way, and the app would ultimately just be a distraction from the fun because of the issues. Sorry
With the ROADS route planner, you can find the most beautiful route for your next ride. Create a winding and scenic route between two or more location...