Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Kavarna S.A. · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I came to visit this dance school and only was met with the rudest receptionist. She insisted we needed to download this app which requires PASSPORT NUMBER in order to create an account. I have never experienced going to a dance school that insist on me downloading their app plus providing extra documentation. Felt too extreme for one night of dancing. Extremely disappointing for a dance school to not be welcoming to all dancers. I am not sure if there is an ulterior motive to, but I don’t understand why documentation is needed to dance. My group had 6 follows ready to dance and we left with a terrible impresssion of barcelonas dance scene. Very unwelcoming.
This app is forced on the social dancers with the excuse that it is ‘a private club’. Basically its hijacking your phone to install an app for the club’s marketing purposes. Get rid of this pls.
There are many dance schools in Barcelona today, what you need to do is value the one that best suits you based on your needs and interests. Seven Dan...