Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Vivek Chauhan · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
App only redeem the loyalty $ on the first order, despite what it says. You have to pay full price for all other orders.
Dusmesh is amazing and we have been going for the last 3 years since we moved to Northside. Customer service is pristine and they are always so friendly. Additionally, the food is so good and we love the chicken tikki masala! We order at least every 2 weeks. High ratings.
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