Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Renaissance Labs · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
This app has literally no settings and I love it. It just looks at your location and tells you the weather relative to the previous/next day in simple language. The interface is sleek and all of the elements are thoughtfully laid out. Really good design overall and I love how the dev committed to a fairly simple app and made it great rather than adding a bunch of settings to try and accommodate everyone.
Really love the comparison to yesterday concept, and the app is visually stunning. Give me a 5 day forecast and I wouldn’t use another weather app! Maybe a widget too?!
This app is cute and simple way to know the weather. It offers the same functions as any other weather app but with a slick UI and a fun/slightly humorous twist on the dialogue.
LikeYesterday compares today's weather to weather you're already familiar with: yesterday's. So when you step outside, you relatively know what to exp...